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Two months after announcing Gemini deal for Siri, Apple hires ex-Google executive to head AI push

Apple has hired Lilian Rincon, a veteran Google executive who spent nearly a decade helping build and oversee some of the company’s most prominent AI and consumer products. She will take the role of Vice President of Product Marketing for Artificial Intelligence at the iPhone maker, and will report directly to Apple’s marketing chief Greg…

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Apple may end its 2-year-old exclusive deal with OpenAI that made Elon Musk so angry he threatened to ban iPhones at Tesla and SpaceX |

Apple is could be ending OpenAI’s exclusive hold on Siri, opening the voice assistant up to multiple chatbots—including Google’s Gemini and Anthropic’s Claude—through a new “Extensions” feature coming in iOS 27. Users will be able to choose their preferred AI from the App Store and set it directly in Settings. The update, expected to be…

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What Steve Jobs told Apple employees the day Apple beat Microsoft in market cap for the first time: Back to…

In 2010, Apple’s market capitalization surpassed Microsoft’s, a significant achievement after its near-bankruptcy in 1997. Steve Jobs, acknowledging the milestone, quoted Walt Disney to emphasize the company’s focus on future innovation. While Apple and Alphabet now trail Nvidia, this 2010 event marked a pivotal shift in tech leadership. On May 26, 2010, Apple crossed a…

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Apple sends ‘security message’ to iPhone users at risk of DarkSword spyware attack

Apple has issued an advisory to old iPhone users asking them to update their phone’s software to protect devices against web-based attacks. This comes days after researchers, including from Google, discovered a sophisticated exploit kit called Darksword, capable of stealing personal data from iPhones. In its advisory, Apple says that devices running versions of iOS…

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Apple CEO Tim Cook uses appearance on ‘Good Morning America’ to update everyone on his ‘future’ at the company

Apple CEO Tim Cook has now cleared the air on his retirement plans. Cook used the appearance on Good Morning America this week to directly address the speculations about his future at Apple. According to a report by CNBC, when asked about the reports suggesting that he was preparing to step aside, Cook said, “No,…

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London Police wants Apple, Samsung and Google’s help to solve the city’s biggest street crime problem

Apple, Samsung and Google are being urged by London’s police chief to help tackle the growing problem of mobile phone theft in the city. The UK government has warned that the major smartphone makers could be asked to mandate stronger anti-theft measures if companies do not act voluntarily by the summer.According to a Financial Times…

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India prepares to add new incentives under its flagship PLI scheme for smartphone companies; likely to boost Apple and Samsung

The growth in local production, especially in smartphones, was supported by the government’s PLI scheme. (AI image) The Indian government is reportedly preparing a major overhaul of its flagship smartphone manufacturing incentive programme. The ‘revamped’ flagship Production-Linked Incentive (PLI) scheme for smartphones will tie government subsidies to exports and the use of locally produced components…

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