How Zara’s reclusive founder became the 16th richest man on earth without ever chasing fame
Once Zara proved the model worked, Ortega didn’t stop. He expanded Inditex to include brands like Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, and even Zara Home. Each brand had its own identity, but all shared the same principles: customer-first thinking, speed, and efficiency. By keeping production close to home and controlling every step of the…